Business Banking Services

Sure we're familiar with the financial services industry. So when Diamond Savings & Loan wanted to expand their business banking division, they came to us with a challenge -- help us build this business without spending a lot of money.

We started with a "pin-stripe" look, which we knew was appropriate for the target market. We added specific, benefits-oriented copy, and created a colorful, attractive appearance. In order to hold down costs of artwork, we used stock photography throughout.

This pocket brochure became the principal sales tool for all of the client's B-to-B field sales people.